Information Systems – Business Informatics supported effectively by Theory and Practise

The focus modules on Information Systems prepare students for working on the job in corporate IT and business departments such as controlling, Operations Management or Marketing.<//font>


Enterprise Information Systems

  • System Implementation
  • System Integration
  • Information Management
  • Management of Information Requests and Informatioressources
  • Management of Information Systems
  • Leadership in Information-Management (Role of the CIO)

System Development Process

  • Integration of Business Processes
  • Core Business Processes
  • IT Business Interrelations

Business Culture

  • Business Ethics: Basic questions of business ethics
  • Moderation: Introduction of process oriented presentation techniques, analysing of advantages and disadvantages, prevention of conflicts, the correct implementation of fundamental principles in a process of change
  • Rhetoric: Improving confidence in your presentation, speaking and presenting to groups, taking account of language-technical principles, the right preparation and the use of the right media

International Marketing

  • Business Development International: strategies for internationalization
  • Markt Entry Strategy: threats and opportunities when entering new markets, challenges of key international marketing strategies
  • Distribution: the distribution opportunities in the international environment, comparison and proper context of trade channels and the resulting requirements through distribution management

Last update 27. April, 2010